“While women make up 40% of participants in professional sports, they only account for 4% of media coverage. That translates to less than 1% of athletics coverage on major networks, which is devoted to women’s sports.”
THIS IS IT NETWORK hosted “WeWin – A Celebration of Women in Sports” on Saturday, February 12th in Los Angeles, California during Super Bowl Weekend 2022. This intimate, INVITE ONLY in-person event was held from 3 pm to 7 pm PST at the Hotel Normandie.
This event celebrated the global accomplishments of female industry leaders. THIS IS IT NETWORK is a global digital streaming platform that connects diverse audiences of remarkable women to inspiring stories through our engaging digital programs and our timely lifestyle blog.
This event brought together accomplished athletes, seasoned professionals, influential personalities, and brand decision-makers in an effort to elevate voices and create productive conversations. A portion of the proceeds benefits Unite for Her.
A recap of the event can be found here: https://thisisittv.com/wewin/
Video produced by Crystal Brown Media